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**ALL ROUND PICTURES FROM SOLARPIX.COM**.**WORLDWIDE SYNDICATION RIGHTS**.Housemates arrive at the Big Brother House for the start of Celebrity Big Brother 2010. Held at Elstree Studios, Shenley Road, Borehamwood, Herts, UK. Sunday 3 January 2010...This pic: Alex Reid..JOB REF: 10426 SSD     DATE: 03_01_2010.**MUST CREDIT SOLARPIX.COM OR DOUBLE FEE WILL BE CHARGED**.**MUST NOTIFY SOLARPIX OF ONLINE USAGE**.**CALL US ON: +34 952 811 768 or LOW RATE FROM UK 0844 617 7637**